Dangote’s new Pasta products to compete with rice

In a major strategic move to grow its market equity in Africa, Dangote Flour has unveiled new improved pasta products called ‘Ecccellente’. The re-vamped Pasta, is expected to reduce the dependency on rice consumption by Nigerians. Speaking at the Grand Customer Launch Event in Kano on Tuesday, Executive Director, Sales & Marketing, Halima Dangote, said […]

Dangote’s new Pasta products to compete with rice


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